As the world progresses, more and more people are embracing their creativity. The number of Etsy shops is evidence of this trend. If you're one of these creative types, it's important to think about what kind of Etsy shop you might want to have in 2023.
This list provides 50 ideas for your perusal. Some are tried and true, while others may be new concepts you hadn't considered before. Make sure your shop reflects your personal style and interests, whichever route you take.
What is an Etsy Shop?
An Etsy Shop is an e-commerce platform that serves as a marketplace for handmade goods and vintage items. Founded in 2005, this online retailer has become one of the most successful of its kind, providing customers worldwide with unique and often hard-to-find goods at competitive prices.
Not only can customers purchase items directly from independent vendors on the site, but they also follow their favorite stores and review purchases after delivery. Over 70 million active members frequent this global platform to discover new and exciting craftsmanship from passionate creators worldwide. As such, it provides an invaluable service to those looking to buy unique, hard-to-find products that may not be available elsewhere.
How to Choose What to Sell on Etsy?
Deciding what to sell on Etsy is one of the most important steps in setting up an online store. Begin by determining your interests, passions, and any skills you may have acquired over time. Having a firm handle on these topics will help guide you toward creating quality products that are unique to your store and appealing to potential buyers.
Furthermore, conveying a complete understanding of these ideas in product descriptions will draw even more attention to your shop. Finally, doing thorough research into what other successful sellers have done can provide further insight and ideas when deciding what to make available on your platform.
Ultimately, the best way to pick out items for sale is to find pieces that align with your interests, have a particular creative flair, and allure customers with quality images and professional-level descriptions.
What Products are Popular on Etsy?
Popular products on Etsy typically include homemade crafts, custom jewelry, vintage items, art prints and supplies, apparel, home furnishings, and other handmade goods. In addition to being able to find unique pieces, customers are often attracted by the quality of the products and reasonable prices offered by smaller sellers.
Shopping from independent creators on Etsy has become a popular way for people to support small businesses and purchase personalized pieces for special occasions or everyday use.
How Much Does It Cost to Set up an Etsy Shop?
Setting up a shop on Etsy can be a cost-effective way to launch an online business.
- The first step is to register for an account, which is entirely free of charge.
- From there, basic selling fees include the $0.20 listing fee per item that goes into the marketplace, a transaction fee of 5% of the total sales price (not including shipping and gift wrapping), and a payment processing fee in line with payment processor rates.
- In addition, an advertising fee applies to all sales from Offsite Ads — this helps promote your listings so more buyers can find your shop.
With these moderate costs, plus the potential to reach over 39 million customers globally, setting up an Etsy shop could lead to successful returns on your investment.
50 Etsy Shop Ideas
Now that you are familiar with setting up an Etsy Shop, here are 50 ideas for your perusal. Some are tried and true, while others may be new concepts you hadn't considered before. Whichever route you take, make sure your shop reflects your style and interests:
- Custom Pet Portraits: Create unique custom art for any pet owner
- Embroidered Apparel: Add a pop of color to everyday clothing with intricate embroidery
- Handmade Candles: Create scented candles with colorful waxes and designs
- Custom Art Prints: Offer high-quality prints of original artwork
- Quilted Bags: Create stylish quilted purses and bags for customers
- Ceramic Planters: Design custom planters for indoor plants
- Wedding Invitations: Curate handmade invitations for special occasions
- Greeting Cards: Print creative cards to send out to family and friends
- Jewelry Displays: Create elegant stands to showcase jewelry
- Personalized Stationery: Design custom stationery sets with unique designs
- Hand-painted Glassware: Offer a range of hand-painted glassware pieces
- Homemade Soaps: Craft natural soaps and body scrubs to promote skin health
- Custom Wood Signs: Make rustic signs for home decor or special occasions
- Leather Coasters: Create stylish leather coasters for drinks and beverages
- Colorful Scarves: Knit colorful scarves for all seasons
- Reusable Bags: Sew practical bags from cloth materials
- Bedroom Pillows: Design personalized pillows made from fabric
- Wall Art: Create unique art pieces for walls and other home decorations
- Embroidered Towels: Add a special touch to towels with personalized designs
- Floral Arrangements: Put together beautiful arrangements for any occasion
- Personalized Mugs: Design mugs with photos, quotes, or custom designs
- Hand-painted Plates: Make decorative plates to hang or display on shelves
- Embossed Journals: Craft journals with embossed covers and illustrations
- Custom Jewelry Boxes: Create elegant jewelry boxes for storing accessories
- One-of-a-kind Knives: Craft custom knives with unique styles and shapes
- Ceramic Vases: Offer unique ceramic vases for home decor and gifts
- Cross-stitch Art: Make beautiful pieces of embroidered art to hang on walls
- Keychains: Create custom keychains with charms, beads, and designs
- Handmade Purses: Sew handbags for a stylish look or practical everyday use
- Beaded Jewelry: Create necklaces, earrings, and bracelets from beads
- Personalized Tote Bags: Design bags featuring photos or artwork of your choice
- Soy Candles: Craft all-natural soy candles for a clean burn and scent
- Pillow Covers: Create decorative pillow covers for any size cushion
- Handmade Soaps: Craft luxurious soaps with essential oils and extracts
- Clay Figurines: Offer unique clay figurines in various sizes and designs
- Customized T-shirts: Print your designs on t-shirts of all sizes
- Embellished Shoes: Add embellishments to shoes, like jewels or fabric patterns
- Luxury Papers: Design stationery sets with high-quality paper materials
- Artisanal Chocolate Truffles: Create chocolates with unique flavors and decorations
- Eco-friendly Bags: Sew bags from cloth materials that are both stylish and eco-friendly
- Hand-painted Pottery: Create vibrant and colorful pottery pieces
- Stenciled Tote Bags: Personalize tote bags with stencils, fabric paints, and embroidery
- Customized Mugs: Design mugs with personalized logos, illustrations, and text
- Embroidered Hats: Add intricate embroidery to hats for a unique look
- Charms and Beaded Bracelets: Create colorful bracelets with charms and beads
- Decorative Coasters: Create coasters adorned with artwork or photos
- Papercut Art: Create intricate papercuts for wall art or cards
- Crocheted Blankets: Make warm and cozy blankets with crochet techniques
- Hand-sewn Bags: Sew bags using a variety of fabrics, colors, and textures
- Personalized Photo Frames: Design frames to showcase your favorite photos
Tips for Setting Up a Successful Etsy Shop
There are many things to consider when setting up a successful Etsy shop. Here are five tips to keep in mind.
Choose a Good Etsy Shop Name
If you're looking to establish a successful Etsy shop, it's essential to consider carefully when selecting your shop name. The name you choose should be reflective of your brand and the products that you are selling. Make sure the name is easy for customers to remember and interesting enough to draw them in. Additionally, if you plan on creating multiple Off-Etsy sites or branching out into other markets, consider selecting a name that will not be tied just to Etsy itself. Keep it simple and memorable - that way, your customers will have no trouble finding your products!
Buy a Premium Domain Name to Help Your Etsy Shop Stand Out
One tip for setting up a successful Etsy shop is to purchase a premium domain name. This can be a great tool to help you stand out from the competition, as customers can easily identify and remember your business website. Furthermore, having a strong domain name can make it easier for customers to find your shop when they search online - they don't have to navigate through Etsy.
Finally, having an aesthetically pleasing domain name can give customers confidence in you and your business. So if you want to climb the ranks of success on Etsy, investing in a premium domain name may be the way to go.
Secure Your Social Media Presence
If you want to set up a successful Etsy shop, one key step is to secure your social media presence under one consistent brand. Having accounts on all main platforms will allow potential customers to identify and connect with you easily.
Establishing a single identity across the various channels will ensure that your message is consistent and help build recognition for you and grow your following. In addition, your storefront visibility can be extended when followers are visiting different platforms. It is also important to frequently post fresh content on each platform to draw attention from users and keep them engaged.
Be sure to invest energy into building a strong presence online featuring quality branding and shareable content.
Invest in PPC Marketing
PPC (Pay Per Click) marketing can be invaluable in setting up a successful Etsy shop. Investing in PPC can bring interested shoppers directly to your product listings, building visibility and increasing sales. Research the different available platforms and determine which works best for your shop.
Try experimenting with different investment amounts to assess what spending levels provide the best return on your advertising budget. It's also important to monitor results carefully to remain aware of which keywords are most fruitful and build campaigns accurately around those choices, enabling maximum efficiency with PPC dollars spent. Regularly revisiting the results can pay off significantly when maximizing success with your Etsy shop.
When setting up a successful Etsy shop, innovating is key. You must continuously look for ways to differentiate yourself from the competition. Keeping up with the current trends and adding fresh ideas or practices to your business is vital for keeping customers interested and engaged.
Take some time and think outside the box - customer feedback can be extremely helpful here as it can provide insight into popular styles or changes you may want to consider. With innovation, you will have plenty of opportunities for growth potential and ensure that customers keep returning for more.
Setting up a successful Etsy shop is no easy feat. It requires dedication, hard work, and creative thinking. However, by following the tips above, you can give your business the best chance for success and ensure that customers keep returning for more!